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xmlA file with an XML extension means that it is an Extensible Markup Language file. Files like these are based on the simple plain text, coded in the Extensible markup language that can be viewed in any XML viewer. It’s a widely used format employed by a wide range of programs to provide a means to store, transport, structure, organize and handle their data. The most common example of an XML-based file is an RSS feed.

How to open an XML file:
XML files are very easy to open and view, you can use a simple text editor or view it using tools like the online service XML viewer. Its excellent ‘Tree View’ option represents your XML Data in a convenient way.

XML files can also be opened directly in some web browsers while notable programs like these are used to edit them:

  • Adobe Dreamweaver
  • Notepad++
  • XML Notepad 2007
  • Editix

A lot of programs use the XML format as a default way to save their data but that does not mean that you can make it do anything just because it can be edited easily. To really use an XML file you have to know what that specific file is designed for in particular. For instance, XML used in web publishing formats the data intuitively and uses a different approach than a word processor that uses it as a standard file saver.

Uses of an XML:
As the name suggests XML is a very extensible and vast language. You can use it to create your own markup language. You have to first define this language in DTD or XML Schema file to standardize the way to describe your information. Using XML means you no longer require writing focus programs on proprietary data software. Here are a few of vast range of applications of the XML:

Web task automation:
XML enhances the information contained in a document optimizing the search engine results making it easier for the engines to return useful results, restricting it to be in the correct context.

e-Business applications:
XML increases the accessibility of electronic data interchange (EDI) for different business transactions involving clients and consumers.

Wireless computing:
XML based WML and VoiceXML are the current standards being evolved as portable and structured information types for ubiquitous computing to drive visual and vocal interfaces.

More about XML files:

XMLs are markup language files and it’s easier to understand if we compare it to another markup language. The first one that comes to mind is definitely the HTML, the building block of the internet’s face. XML and HTML are derived from the same source, SGML. While HTML is for machine human interaction, XML deals with the machine to machine interaction and describes the sent information and what it’s meant for. The best thing about it is that unlike HTML, it allows its users to create and define their own markup symbols to enhance their content and their descriptions with a greater deal of readability and ease of conveyance as meaningful data. The extensibility and openness of XML makes it exceedingly compatible and a beneficial tool for describing data effectively.

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sitemapSitemaps are to a website what the table of contents are to a book. They enlist the links to every page of your website like a catalog in the form of HTML or XML files and also contain the metadata for their keyword oriented descriptions to help make them more readily accessible to the search engines.


Types of sitemaps

Sitemaps are basically of two types. One is the HTML site-mapping which deals with the over-all user interaction of the website and provides the visitor with a clear preview of what the website is like. It is designed to improve the human-web interface.

The other one is XML site-mapping. It is an XML file stored in the website root folder. These files display priorities and the relative instances they occur in to help enhance its optimization during a search engine navigation. You can get one for your website using the free online sitemap generator and embed this tool in your website’s structure right away to improve its discovery in web searches.

The basic idea

Imagine having to look something up inside a book without going through its table of contents. It’s not only time-consuming, it’s very inconvenient. Same is the case with websites. Sitemaps basically act like the table of contents as one of their many uses. Whether you’re a webmaster, a designer, developer or just a website owner, an effective planning tool in the form of a sitemap can provide you with a centralized organization of all the content needed to be planned on your website.

What makes it so useful?

The latest search engine algorithms navigate through websites via their sitemaps like geo navigation in maps. It explores and indexes your website according to its sitemap. You can provide vital metadata to search engines to help potential visitors find exactly what they need. Here are a few important benefits you can get as a direct result of embedding sitemaps in your web structure:

  • Crawling Orders:
    A sitemap tells the search engine to give the crawling process the maximum possible priority. Crawling means ordering the webpages on your website in a manner of increasing importance, from the most to the least significant. It helps in bringing up the richer content to surface and maintaining an elegant outlook.
  • Digging up valuable content:
    If a search query matches with your content and your content is in a deep directory, site mapping will guide the search engines inside so none of your valuable data misses out on navigational exposure.
  • Clarifying purposes and goals:
    Your website needs to manifest its main theme in the search results. The most efficient way to do this is tying the main ideas of your whole site together and binding them into a sitemap which represents it.

Avoiding repetitiveness:
Sometimes what happens is that you lose track of the content that’s already up there and add things again similar to them. This causes duplication and information that conflicts one another. Mapping your site will uphold the credibility of your content by helping you keep track.

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domain-name-thinkingBefore the launch of any startup or innovation, you paint the canvas of your business with ideas and pathways, plan for its sustainability, you inquire around and do your research in the market and find ways to potential clients. In all this hustle, there’s something vital that’s missing. A name.

Naming your business can be a very draining and stressful process that can demand a lot of effort to arrive at a conclusion that you and your partners are comfortable in. Here’s a guide with easy ways for you to minimize the strain of finding a catchy business name.

Originality
Never be afraid to stand out from the crowd. Keeping it original can give your brand free publicity because of its indigenous identity that makes it different from everything else in the market.

The hardest part regarding an original name is starting out. Most of the people get a brain-freeze when they start thinking about producing an original thought and listing it out from the free-fall of their imagination. The best way to overcome that jam is to:

  • Turn the internet on and expand your creativity by looking at other clever brand names.
  • Read more. Know about latest pop culture trends and terminologies.
  • Play with words and come up with something very catchy.

Staying timeless

Make the name future-proof. Select a name that will not be affected by any future trends or your future aspirations to expand the horizons of your company.

For instance, if Victoria’s Secret had ever planned to expand into men’s accessories under the same name, they would face immense difficulty getting into the male market.

Finding a related domain

After selecting a name, you have to find a related domain name that is available to purchase and use. Finding smart and compact single names are getting increasingly difficult to find these days. Most of the good ones are already taken but with a little wit and help, you can opt for a domain that’s not only available but also very cheap to buy.

While choosing a domain there are two main choices, whether you want your domain name to be unique or you want to orient it with search engine optimization and make it memorable and easy to remember.

To get a list of random domains that are available too at the same time, you can use online domain name generator and start working with your ideas.


Some other ways to generate a name yourself

  • Acronyms
    You can use acronyms by extracting the first few alphabets of a phrase.
  • Mixing-up a few names
    Combine two or more words and turn them into meaningful unique names.
  • Foreign
    Foreign-sounding names in a different language can give an exotic feel.
  • Name of a location
    Get inspired by some cool location from the map.
  • Misspellings
    A lot of companies have used this strategy and turned it into successful branding.
  • Remove or add an extra letter
    One of the most commonly used ways to brainstorm a new way.